Tools

Image Converter

Conversion saves an image in a different file format. The right format depends on the content and on where the file will be used.

This tool is not available yet

We are preparing it. Until then, you will find practical guidance here, and the favicon generator and watermark tool already work.

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When you need to convert

The commonest reasons are practical: a system accepts only certain formats, an iPhone photo is in HEIC, a logo needs a transparent background, or a site needs lighter images.

Changing a file's extension is not conversion. The data inside stays the same, and the file may stop opening.

The formats compared

Each format solves a different problem:

Format	Transparency	Best for
JPEG	No	Photos, wide compatibility
PNG	Yes	Logos, graphics, screenshots
WebP	Yes	Photos and graphics on the web
AVIF	Yes	Very light photos on the web
SVG	Yes	Logos and icons that scale without loss

What can change when you convert

Going from PNG to JPEG removes transparency. Saving a JPEG as a PNG does not bring back quality already lost; it only makes the file larger. So convert from the best original you have.

Photo or vector

Raster formats store pixels; vector formats describe shapes. Saving a photo of a logo as SVG does not make it a true vector: to scale without loss, the logo has to be redrawn. For print, the vector original is almost always the better file.

Frequently asked questions

Does converting lose quality?

Only if the new format is lossy, such as JPEG. Lossless formats like PNG keep the image exact, but do not restore what was already lost.

Which format is best for a logo?

SVG for the web and a vector original for print. A transparent PNG is a good raster option where SVG is not accepted.

Can I just rename .png to .jpg?

No. That changes only the name, not the data. The file has to be saved again in the new format.

Preparing files for print?

Tell us what you need and we will help with the right materials and files.

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